The Proccess

Everything we touch needs to starts somewhere. The idea is to give it life so we can build and generate brand equity. Here is a snapshot from one project.

01

Sketch

After a creative brief, where we work through goals and get the vibe down, we start with black and white sketches of a mark.

02

Explore

We narrow them all down a bit to explore a few options with color, type and photography or illustration.

03

Guide

We create a set a rules to follow so that our work is easy to apply the look and keep it consistent.

04

Execute

What else do we need? Social, direct mail, ads, and a website.